SMUD Drive Electric!

In light of recent events, I thought it would be appropriate to share this new work for SMUD, the Sacramento Municipal Utility District. This TV spot, called "Connected," tested amazingly well with focus groups – out of several concepts that I developed and wrote during the production phase. The spot is currently running in Sacramento and features many beautiful drone shots from Bongo Films. Check it out, and if you live in Sacramento, take advantage of the deal!